The Africa MICE Summit is a premier learning and networking platform, aimed at advancing the Meetings, Incentives, Conferences and Exhibitions(MICE) Industry in Africa.
Connecting Africa's MICE Industry
The Africa MICE Summit 2026 will bring together industry professionals, policymakers, and thought leaders to explore innovative solutions, share knowledge, and forge partnerships that will drive the growth of Africa's MICE industry.
500+ Attendees: Join MICE Professionals, Trade Associations, Conference Organisers, MICE Tech Experts, Tourism Boards, Investors, MICE Venues and Operators from across Africa and beyond
25+ Speakers: Learn from industry leaders and innovators
50+ Exhibitors: Discover the latest products and services
Discover the unparalleled value of attending Africa's premier MICE industry event
Connect with 500+ industry professionals, decision makers, and potential partners from across Africa and beyond.
Gain exclusive access to the latest trends, innovations and strategies shaping Africa's MICE industry.
Explore new markets, discover potential clients, and forge partnerships with key industry players.
Learn from the brightest minds and most influential leaders in Africa's MICE industry
CS, Ministry of Tourism and Wildlife, Kenya
Hon. Rebecca Miano, EGH, is Kenya's Cabinet Secretary for the Ministry of Tourism and Wildlife. She is a continental business leader with a 25-year career in the energy sector, notably as the first woman in Eastern Africa to be CEO of KenGen PLC. Her expertise includes renewable energy, sustainability, and gender parity, for which she founded the Pink Energy forum.
CEO, The Kenyatta International Convention Centre (KICC)
James Mwaura is the CEO of the Kenyatta International Convention Centre (KICC) and serves as the Chairperson of the ICCA African Chapter. With over 19 years of experience, he is a strategic leader in the MICE industry, known for his expertise in positioning Kenya as a premier global meetings destination. He holds an MBA, an LLB, and is a Certified Public Accountant (K).
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Founder & Group Managing Director of PrideInn Hotels
Hasnain Noorani, OGW, is the Founder & Group Managing Director of PrideInn Hotels in Kenya. A serial entrepreneur, he has grown the company into a leading chain of eight award-winning properties. Passionate about the MICE industry, he has played a key role in shaping the nation's status as a premier meetings destination through strategic investments in world-class convention centers.
Technical & Facilities Manager at Hotel Verde Cape Town
David Pollock is the Technical and Facilities Manager at Hotel Verde Cape Town. An expert in sustainable construction, his architectural background was key in overseeing the hotel's development. He is a strong advocate for green innovation, having demonstrated that it leads to better financial returns and a 30% reduction in operational costs.
Group Chief Executive Officer, HospitalityEQ
Barry Clemens is a hospitality and tourism strategist with over 35 years of experience in Africa's MICE sector. As CEO of HospitalityEQ, he advises on creating world-class events infrastructure. He focuses on innovation, youth empowerment, and positioning Africa as a competitive global events destination.
CEO, Founder of iactive.pro
Alexander is an IT engineer with over 20 years of experience in telecommunications in Russia. After completing top management training in Europe, he founded iactive.pro in 2019, a company that creates interactive solutions for media and events to improve audience engagement. He is actively expanding the company into foreign markets.
International manager, iactive.pro
In 2001, he received a master's degree in journalism and is fluent in five languages. With a background in media and PR, he has organized events and conducted PR campaigns in various countries. Since 2023, he has been developing the business of iactive.pro in Eastern Europe and South America and is currently expanding its presence in Africa.
Managing Partner at SRC Agency
Doris Rwebangira from Rwanda is an acclaimed international Moderator, Master of Ceremonies, and Managing Partner at SRC Agency. A member of both ICCA and SITE, she is known for her decade of experience in curating high-level events across Africa. Doris is frequently sought after to moderate complex conversations for major institutions.
Founder of Destination Plus Tourism and Events
Imran Shah from the UAE is the founder of Destination Plus Tourism and Events, a company built on his 30 years of experience in the MICE sector. He is known for designing creative, high-end experiences with a strong focus on sustainability and responsible growth. He is a visionary leader who blends creativity with a commitment to the industry's future.
Event Management Specialist in Tanzania
Subira Bawji is an energetic entrepreneur, event emcee, and moderator with over a decade of experience. A member of Toastmasters, she is known for bringing clarity and connection to conferences, facilitating high-level dialogues with a global perspective from her background in International Relations. She uses her platform to inspire and create opportunities for the next generation.
Choose the ticket package that best suits your needs and join us at Africa's premier MICE industry event
Access to all summit sessions, breakouts, showcases and the Africa MICE Awards
Limited access to the Africa MICE Awards ceremony on September 11, 2025
Special package for teams of 3 attendees
Showcase your products and services to Africa's growing MICE market
The Africa MICE Summit presents a unique exhibition and showcase model for innovative solutions in the MICE Industry. The exhibition will consist of thematic hubs featuring green innovations, emerging technologies, learning solutions, destinations, venues and much more.
Exhibiting at the Africa MICE Summit is an opportunity to demonstrate your organization's unique innovations and solutions to a fast-growing and dynamic MICE market.
Targeted Audience: Connect with decision-makers from across Africa's MICE industry
Business Growth: Generate leads and establish new partnerships
Innovation Showcase: Highlight your latest products and services
Includes booth space, listing in event materials, and exhibitor passes.
Request Info Events Program
Recognizing excellence in Africa's business events industry. 500+ professionals attend annually.
"The Oscars of Africa's MICE industry"
- Business Events Africa
Unlocking Investment for Africa's MICE Infrastructure and Innovation
Kenyatta International Convention Centre (KICC), Nairobi
The MICE Investors and Stakeholders Round Table is a high-level convening scheduled as part of the Africa MICE Summit 2025. It brings together investors, developers, financial institutions, trade and tourism agencies, and MICE professionals to deliberate on unlocking investment capital for MICE infrastructure and innovation in Africa.
Global outlook and African opportunities
What investors need in African markets
Public-private partnerships for convention infrastructure
Blended finance options for MICE projects
Technology in the MICE sector
Sustainable venue development
Stakeholders are invited to partner through:
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